When Scarletta launched in 2009 it was to help businesses to learn about how to tweet and use Facebook and to embrace being social businesses.
Things have changed rapidly. The Social Revolution changed how we communicate and the internet has helped people do business on a global scale, build online communities to connect and be seen. Along with this huge change, is the opportunity for us to be visible and establish a personable virtual place to share our messages, serve our people and demonstrate exactly who we are.
The evolution of Scarletta has included my own personal journey. Working out who I am. What I love doing and what to let go of.
I love working with people who are passionate about helping others, who want to be known for their knowledge and expertise, who have the courage to show up and tell their own stories. Who want to show us inside their real worlds with their own images, tell us more with their words, ideas and inspire. And demonstrate exactly what it is like to meet and work with them in the real world.
As it’s this unique style and approach that sets us all apart
People buy into people, whether offering expertise as a service or selling creative products and concepts. We want to know who is the person or people behind the business. And it’s become even more important in the very busy and noisy virtual world. It’s our only way of standing out. Continue reading