Category Archives: Social Media Marketing

The Power of Intention and Action

During the Scarletta Social Challenge in the Facebook Group earlier this month I talked about ​​​​​​​The Power of Intention and Action. As I know many petite business owners who have somehow ended up creating services, products and programmes based on what they “think” they “should” offer instead of what is in true alignment with their businesses.

What often happens by following someone else’s approach, you fail to attract the people you want to because the message and content you’re sending out online is vague, scattered and definitely leaves visitors and social communities wondering what’s actually on offer.

Which means your dream clients are hard to find, there’s more work for you to try to engage and convert potential clients and your social communities fail to thrive.

Deep down when you know that what you’re putting out there online and into the world isn’t about what you want to really attract, it’s time to work on the power of your intention and action.

When you’re clear on your intention you take inspired action that’s in alignment with your words and truth. You also quickly manifest what you desire because you’re clearly putting out words and actions that are in alignment with the things you want to attract in your life. Continue reading

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Take a Breather the Social World Will Wait

Social media it’s relentless isn’t it? As no matter what time zone you’re in or where you’re located in the world there will always be something to read or grab your attention. Day or night.

There’s an abundance of blog posts to read, tweets to skim, videos to watch, podcasts to listen to, Facebook Groups to keep up with. On and on it goes. Before you know it you’re well and truly sucked into the social vortex, bouncing around the Internet from one thing to another, reading and downloading and it’s tricky to get yourself back out into the safety of the real world.

So do you recognise the signs for when you need to take a social breather?

After eight years working online the warning signs for me are always:

Brain overload. 

My brain is at maximum social information capacity and will not play anymore. Usually by Thursday afternoon’s I’ve had it. I am done.

I am a big reader with social content online, to paperback books and magazines. I live to read. But now I have learnt to recognise the warning signs and stop reading. Everything.

Sometimes this is for a few hours. Or I need longer with a couple of days. Or when I am feeling ever-so frazzled a bigger pause is required and I’ll sign off on Thursday evening and won’t sign back in until Monday. As it’s no longer a social detox, it’s a “no social reading detox”. This I highly recommend for all frazzled and overloaded brains.

The need for real human beings for conversation and connection.

Working from home I am used to my own company. So much so it’s hard for me to to write, create or work with any noise whatsoever.

But us human beings crave human interaction. And with lots of online friends there’s always someone to chat to online in Facebook groups, pages and on Twitter or Instagram.

However, being online is definitely not the same as meeting up in person. And my soul sister friends give amazing big comforting hugs, which Skype and Zoom simply cannot replicate. Continue reading

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